Concurrent with development. Corollary to housing speculation. Contingent on incomes that demand local patronization.
When you order a drink at the new cocktail bar you might feel ambivalent about revitalization.
One part new construction, one part reoccupation. Of derelict store after derelict store in downtowns and business corridors. Whereby services reinstate a place as a destination.
Boosted by municipal governments. Touted by community benefit districts. The face of your changing city. Or more apropos its make-over.
Cafes with origin beans and vegan pastries. Venues with Instagrams and woke disc jockeys. Juice bars and salad eateries. Breweries and galleries. Retailers of lifestyle brand identities. Confectioneries. Concept-driven restaurants with cookbook chef celebrities.
Store after store. Month-over-month. Year-over-year.
A rate of change you observe in a metrics of articles. Of more coffee cups with logos. Meals carried prepackaged and to go. Unique tote bags and trendy backpacks. The ubiquitous yoga mat.
Over time they all feel natural. Wherein the tokens of revitalization elevate a destination to an atmosphere.
Buying into it is hardly worth it if you do not sport it.